| Job Title: |
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Digital Marketing Manager |
| Category: |
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Marketing |
| Total Positions: |
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1 |
| Job Location: |
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Karachi |
| Gender: |
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No Preference |
| Minimum Education: |
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Bachelors |
| Career Level: |
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Experienced Professional |
| Minimum Experience: |
|
2 Years |
| Salary Range: |
|
PKR 40,000 to 60,000 per Month |
| Apply By: |
|
Apr 30, 2020 |
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| Job Description: |
Key Responsibilities
- Facebook & Instagram Marketing including ad scaling, campaign management, creating ads.
- Google Adwords marketing- PPC
- Responsible for our end to end website optimization strategy and implementation, you will be a technical specialist with deep knowledge and understanding of search engine optimization and organic customer acquisition
- Responsible for keyword research and benchmarking site performance against industry competitors and leaders outside our industry
- Responsible for constant optimization and improvement of organic search rankings, domain and page authority and trust.
- Create SEO strategy to achieve top keyword rankings and organic traffic for all of the company websites
- Communicate with the in-house teams to have SEO changes implemented
- Complete keyword research, writing appropriate meta data/content.
- Complete advanced on-page and technical SEO
- Complete off-page SEO with quality link earning, social media, and other off-page SEO best practices
- Day to day SEO monitoring with various ranking tools including Search Metrics, Google Search Console, Google Analytics, Majestic, MOZ
- Create weekly/monthly SEO reports and communicate to the wider marketing and management teams
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| Company Information |
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Company Name: Scents'n Stories
Company Description:
Itqan Corporation was founded in 2015. It is in e-commerce space with several retail brands in the health and beauty industry. We are a young, high-tech team specializing in creating superior customer experience by providing ease, quality and value for money. Our popular brands are Scents'n Stories, Aroma Farmacy and Wabees Co. We offer a great learning and intellectual environment specially for competent fresh graduates where they can hone their skills.
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