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Job Title:		Product Marketing Specialist
Category:		Marketing
Total Positions:		1
Job Location:		Karachi
Gender:		No Preference
Minimum Education:		Bachelors
Career Level:		Experienced Professional
Minimum Experience:		2 Years4 Years
Salary Range:		PKR 0 to 0 per Month
Apply By:		Aug 19, 2018

Job Description:

Core Responsibilities:

1. Product Configuration & Market Intelligence

· Become an expert and an evangelist in Banking & Financial Services and Environmental Health and Safety operational excellence, risk & compliance and support the product configuration, requirements, how buyers buy our products, buying criteria, be the expert on competition to crush them and change the game

· Interface with experts, sales and marketing and assist to deliver business cases with prioritized features, corresponding justification of investment to a) Stay in the game, b) Win the game and c) Change the game

· Participate in the launch of products configured with industry specific content and workflows, configured products, releases and manage the cross-functional – implementation of the plan

2. Demand Generation

· Use pragmatic marketing techniques for product positioning, messaging and pricing that differentiates our products in the market to drive marketing qualified leads

· Use content marketing, branding, PR and webinars, online training to drive demand generation

· Maintain a data base of experts and consulting firms to promote their consult and advisory services, support webinars and turn them into product evangelists to drive leads

3. Sales Enablement

· Communicate the value proposition of products to the sales team and develop sales tools and RFP library that supports the selling process of those products

· Support the development of demo scripts, product demo presentations and videos, and at times perform demos for the sales teams for consistency in messaging and to stay focused on the customer experience

Required Skills:

B2B Marketing

Company Information

Company Name: 360factors
Company Description:
360factors empowers organizations to accelerate productivity, innovation and profitability by predicting risks and streamlining compliance. Predict360, its flagship software product, is a Risk and Compliance Intelligence Platform augmented with Artificial Intelligence technology to predict and mitigate operational risks while streamlining regulatory compliance. Predict360 integrates regulations and obligations, compliance management, risks and controls, audits and assessments, policies and procedures, and training in a single cloud-based SaaS platform based on artificial intelligence to provide predictive analytics and unique insights for predicting risks and streamlining compliance. 360factors is the exclusive endorsed solution provider for compliance management by the American Bankers Association (ABA). Visit www.360factors.com for more information.
As an employer, we equip our employees with the skills necessary for their professional growth, provide them with a world class working culture that embraces diversity and reward them for outstanding performance. We look for talented, energetic and self- motivated individuals to join our team. Become a part of 360factors and discover the impact you could make with us!